Change is an inherent part of growth. For Laskasas, this change represents not just an evolution of our visual identity but a bold step into the future. Our rebranding initiative marks the beginning of a new chapter, one that reflects our journey, celebrates our achievements, and aligns with the future we envision. Rooted in timeless craftsmanship and innovative design, this transformation is a testament to our commitment to creating exceptional spaces that inspire and elevate interior design projects worldwide.
20 Years of Laskasas: A Legacy of Craftsmanship and Innovation
This year marks a significant milestone for Laskasas, as we celebrate two decades of exceptional craftsmanship and innovative design. Founded by Celso Lascasas, the brand began in Ermesinde as a small buying and selling shop. Driven by his entrepreneurial spirit and vision for creating a global brand, Celso gradually transitioned from trade to production, mastering the art of furniture-making and laying the foundation for what Laskasas is today.
Over the years, Laskasas has established its name as a symbol of excellence in interior design. Today, we operate across three modern facilities spanning 35,000 square metres and have a dedicated team committed to upholding our standards of quality and craftsmanship. Each team member works tirelessly to create pieces that reflect the brand's dedication to innovation, functionality, and aesthetic beauty. Learn more about the brand here.
From the very beginning, Celso envisioned furniture that would combined functionality and personal expression. This dedication to customisation continues to define our brand, allowing customers to choose and tailor pieces that truly reflect their unique styles.
As we look back on our 20 years, we celebrate the landmarks that have made Laskasas a global brand with a presence in more than 50 countries. Our continued expansion into international markets, alongside our relentless attention to quality and design, has positioned Laskasas as a key player in the industry.
Driven by Celso's vision and Diana's leadership, we are excited about the future as we commit to creating extraordinary pieces that embody timeless design and reflect the vibrant spirit of Portugal. Together, we will continue to build a legacy of excellence in every creation we make.
The New Logo: A Symbol of Evolution
At the heart of Laskasas' rebranding is our new logoa minimalist and contemporary design that embodies our dedication to timeless craftsmanship and innovative design. The clean and bold typography exudes sophistication and versatility, making it a true representation of our brand's essence.
This evolution is further enriched by a thoughtfully curated colour palette, each hue symbolising a core value:
- White: Reflecting purity, light, and the foundation of all creative possibilities.
- Black: Signifying elegance, sophistication, and the timeless quality of our designs.
- Red: A nod to Laskasas' vibrant past, reimagined as a more mature and refined hue that symbolises passion and energy.
- Champagne: Adding a touch of opulence, refinement, and celebration of our identity.
The new logo is not just a visual update; it reflects our journey, growth, and vision for the future.
The Slogan: "Where Home Begins"
Everything begins here.
Our new slogan, "Where Home Begins", encapsulates the essence of Laskasas.
It positions the brand as the foundation for design projects, offering solutions that initiate the creation of exceptional spaces. For interior designers and industry professionals, Laskasas represents the starting pointa source of inspiration, quality, and craftsmanship.
The idea of 'beginning' emphasises Laskasas as the origin of transformative design journeys. More than just creating furniture, we provide the canvas on which extraordinary interiors come to life, combining functionality with emotional resonance and personal expression.
The Future: Building on a Legacy
As we step into this new chapter, the future of Laskasas is defined by continuous growth, innovation, and an unwavering commitment to excellence. Our refreshed identity reflects where we've been and where we're going.
With a presence in over 50 countries and an expanding global footprint, Laskasas is poised to forge new partnerships, explore emerging markets, and inspire even more interior designers and professionals worldwide. Our mission remains clear: to create pieces that tell stories, evoke emotions, and transform spaces.
This is just the beginning. Welcome to the new Laskasas. Where Home Begins.
